Email Signatures

Creating An Email Signature

Follow the instructions to create an on-brand, cohesive and compliant email signature.

EmailInstructions.jpg

Email Signature Do’s and Don’ts

  • Requirements

    • Name

    • Title

    • Address (n/a if you work from home)

    • Phone Numbers (you don’t have to use office # if you prefer your cell or vice versa. Can add fax #, if necessary)

    • Personal NMLS # (if applicable)

    • Please use Times New Roman, Arial, Georgia or Calibri font

    • Use black font only

  • Use at your discretion

    • Personal webpage (can use vanity domain here or your page on the FirstBank Mortgage website)

    • Click to Apply link

    • Reviews link

    • Wire Fraud Advisory *Please do not use the image previously circulated, as it looks very blurry in emails. Use the typed warning in the sample below.

    • Headshot *Please fill out a marketing request form if you need your headshot resized for your signature

    • Team logo, if applicable *Please fill out a marketing request form for a side-by-side logo like my example below. You MUST have the FirstBank Mortgage logo included if you have a team logo.

  • What NOT to include

    • Signatures in a business card format (these are no longer approved)

    • Buttons for social media

    • Equal Housing Logo

    • Scotsman Guide Logo

    • CMA Logo

    • Cute Quotes or Phrases

    • Directions to Office Location

    • Directions on how to download LO’s personal app

    • Email backgrounds

Questions?

Warning: Wire Fraud Advisory
Wire fraud and email hacking/phishing are on the rise. If you have a closing transaction with us and receive an email containing wire transfer instructions, regardless of who the sender appears to be, DO NOT RESPOND TO THE EMAIL. Instead, call your lender and/or title company immediately, using previously known contact information and NOT information provided in the email, to verify the information prior to sending funds.

FAQs

Is the FirstBank Institution NMLS# required?

There is not a federal requirement to have the institution NMLS in your email signature. Many choose to include it (when applicable) as a best practice, so add at your discretion. As you all know, you are required to have your personal NMLS#.

Is the Equal Housing Lender logo required?

This is a requirement for advertisements but not your email signature.

Should I include my email address?

You can definitely add this to your email signature, if you’d like. I should have included that in the discretionary list!

Can I include my certifications?

If you hold nationally recognized/accredited industry-related certifications, this may be added at your discretion.